Documenting London’s hidden gems

The Mayor of London has launched an online competition to find the most creative and quirky images to show hidden parts of London. People are invited to post photographs of their favouriet parts of the city and post the images using the hashtag #CelebrateLDN on one of City Hall’s new social media channels.  Four winners will be chosen by public vote and their photos will become the official background image on one of the Mayor of London’s new Twitter channels and feature on the Mayor of London’s Instagram account throughout the summer. Each winner will also receive a £100 Amazon gift card. The competition will run from 26 March to 11 April 2014. Judge Dave Burt, manager of instagram.com/london, will whittle the entries down to 20 finalists to be announced on 17 April. The public will then have the opportunity to vote for their favourite entry between 18 - 25 April by visiting www.facebook.com/ldngov and clicking on their favourite picture. Four winners will be announced on the three social media channels on 2 May.

w: www.facebook.com/LDNgov

w: www.twitter.com/LDN_gov

w: www.instagram.com/LDN_gov